I came across this very interesting article on Marketing Week this morning and it's really struck a cord with me. As someone who has been mostly self taught and without a marketing degree, I am one of the 57% who firmly believes it shouldn't be necessary to have a formal marketing qualification to work in marketing.
If an individual has taken initiative to pursue a career in a sector they have a genuine interest in and built their skills by progressing in various job roles is it fair that their job application be declined as they did not have a formal qualification?
Qualifications are definitely always helpful but should they be a deal breaker?
A Twitter poll conducted by Marketing Week following publication of Ritson’s article shows 43% of the 380 voters agree with him, while the majority (57%) argue that having a formal qualification is no longer essential.