Hey Guys. It's me. Taylor.
Marketing has, and always will be interactive and visual. With tools such as Facebook Live, Virtual Reality etc etc marketing campaigns are becoming increasingly intelligent, dynamic and ultimately more appealing for the public and target audiences.
The idea is to create something people want to watch, interact with and show their pals. With that in mind take a look at how the top brands are utilizing Facebook Live.
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"On videos like this, there’s also a greater sense of shared experience that’s lost in other social media formats, similar to the experience of watching TV at the same time as the rest of the nation."